Amazon Keyword Tool Uncovered Secrets to Boost Your Online Presence
As an online entrepreneur, you’re always looking for ways to boost your presence on the world’s largest e-commerce platform – Amazon. One tool that can help you achieve this is the Amazon Keyword Tool (AKT). In this article, we’ll uncover the secrets of AKT and show you how to use it to increase your online visibility.
What is Amazon Keyword Tool?
The Amazon Keyword Tool is a free resource provided by Amazon that helps you find relevant keywords related to products on their platform. By using AKT, you can:
- Discover new product ideas
- Improve your product listing’s visibility
- Enhance your advertising campaigns
How Does Amazon Keyword Tool Work?
To use the Amazon Keyword Tool, follow these simple steps:
- Go to the Amazon Seller Central and log in with your account.
- Click on “Find” at the top of the page.
- Type in a keyword related to the product you want to search for.
- Select “All Products” or “Frequently Bought Together” (depending on what type of data you want).
- A list of relevant keywords will appear, along with their corresponding sales ranks.
Uncovering AKT’s Secrets
Now that we’ve covered the basics of AKT, let’s dive into some advanced strategies to get the most out of this tool:
1. Use Long-Tail Keywords
Long-tail keywords are specific phrases that have lower competition and higher conversion rates compared to generic terms. By using AKT to find long-tail keywords related to your product, you can attract more targeted customers.
Example: Instead of targeting “running shoes,” target “women’s trail running shoes size 8.”
2. Identify Relevant Categories
AKT allows you to filter search results by category. Use this feature to identify categories that are relevant to your product and target those niches specifically.
Example: If you’re selling a fitness tracker, target the “Fitness Trackers” category instead of trying to rank for generic terms like “fitness.”
3. Analyze Sales Ranks
The sales rank in AKT gives you an idea of how competitive the keyword is. By targeting keywords with lower sales ranks (e.g., 10,000 or less), you can increase your chances of ranking higher.
Example: If a keyword has a sales rank of 50, it means that there are fewer sellers using that term, making it more accessible to you.
4. Utilize Amazon’s Suggested Keywords
When you start typing in the AKT search bar, Amazon suggests relevant keywords based on their algorithm. Use these suggestions to get ideas for new product listings or to improve existing ones.
Example: If you’re selling a coffee mug with a motivational quote, Amazon might suggest related keywords like “inspirational quotes” or “coffee lover.”
5. Leverage AKT’s Related Products
The Related Products feature in AKT shows you products that are similar to the one you’re searching for. Use this data to find new product ideas or to identify complementary products to sell.
Example: If you’re selling a yoga mat, Amazon might suggest related products like “yoga blocks” or “yoga straps.”
Key Takeaways:
- Use long-tail keywords to attract targeted customers
- Identify relevant categories and target those niches specifically
- Analyze sales ranks to determine keyword competition
- Utilize Amazon’s suggested keywords for new product ideas
- Leverage AKT’s Related Products feature for complementary products
Table: AKT Tips and Tricks
Tip | Description |
---|---|
Use Long-Tail Keywords | Target specific phrases with lower competition |
Identify Relevant Categories | Filter search results by category to target niches |
Analyze Sales Ranks | Determine keyword competition based on sales rank |
Utilize Amazon’s Suggested Keywords | Get ideas for new product listings or improve existing ones |
Leverage AKT’s Related Products | Find complementary products or new product ideas |
Conclusion:
The Amazon Keyword Tool is a powerful resource that can help you boost your online presence on Amazon. By using AKT strategically, you can:
- Discover new product ideas
- Improve your product listing’s visibility
- Enhance your advertising campaigns
Remember to use long-tail keywords, identify relevant categories, analyze sales ranks, utilize Amazon’s suggested keywords, and leverage AKT’s Related Products feature to get the most out of this tool. Check this out for more tips on how to dominate Amazon with your products: https://keywordjuice.com/
References:
Tip | Description |
Use Long-Tail Keywords | Target specific phrases with lower competition |
Identify Relevant Categories | Filter search results by category to target niches |
Analyze Sales Ranks | Determine keyword competition based on sales rank |
Utilize Amazon’s Suggested Keywords | Get ideas for new product listings or improve existing ones |
Leverage AKT’s Related Products | Find complementary products or new product ideas |