Ahrefs Free Keyword Tool vs Ubersuggest: A Comprehensive Comparison
As digital marketers, we’re always on the lookout for tools that can help us improve our SEO strategies. Two popular options in this regard are Ahrefs’ free keyword tool and Ubersuggest. In this article, we’ll dive deep into the features and functionalities of both tools to determine which one is best suited for your needs.
What Do Ahrefs and Ubersuggest Offer?
Before we dive into the nitty-gritty details, let’s take a look at what each tool offers:
- Ahrefs Free Keyword Tool: This is a free version of Ahrefs’ premium keyword research tool. It provides insights into search volume, competition, and relevance for a given keyword.
- Ubersuggest: Developed by Neil Patel, Ubersuggest is a free keyword research tool that offers suggestions on keywords based on Google’s autocomplete feature.
Keyword Research: Ahrefs vs Ubersuggest
Now that we have an idea of what each tool offers, let’s compare their keyword research capabilities:
| Feature | Ahrefs Free Keyword Tool | Ubersuggest |
|---|---|---|
| Search Volume | Provides estimates on average monthly searches | Does not provide exact search volume data |
| Competition | Offers insights into competition level (1-100) | Provides a rough estimate of competition level (Low, Medium, High) |
| Relevance | Scores keywords based on relevance to your content | Does not offer specific relevance scores |
| Keyword Suggestions | Generates keyword suggestions based on Google’s autocomplete feature | Also uses Google’s autocomplete feature for suggestions |
Winner: Ahrefs Free Keyword Tool
When it comes to providing detailed insights into search volume, competition, and relevance, Ahrefs’ free keyword tool takes the lead. While Ubersuggest provides some useful information, its lack of exact search volume data and limited competition analysis make it less suitable for in-depth keyword research.
SERP Analysis: Ahrefs vs Ubersuggest
In addition to keyword research, both tools also offer SERP (Search Engine Results Page) analysis features:
| Feature | Ahrefs Free Keyword Tool | Ubersuggest |
|---|---|---|
| SERP Analysis | Provides insights into top-ranking pages, including content and metadata | Also offers SERP analysis, with a focus on ranking URLs and anchor text |
Winner: Tie
Both tools offer useful SERP analysis features. Ahrefs’ free keyword tool provides more in-depth information about top-ranking pages, while Ubersuggest’s focus on ranking URLs and anchor text makes it useful for identifying potential link building opportunities.
Keyword Suggestions: Ahrefs vs Ubersuggest
Another important feature of both tools is their ability to generate keyword suggestions:
| Feature | Ahrefs Free Keyword Tool | Ubersuggest |
|---|---|---|
| Keyword Suggestions | Generates suggestions based on Google’s autocomplete feature and your content | Also uses Google’s autocomplete feature for suggestions, with a focus on long-tail keywords |
Winner: Ubersuggest
While both tools generate keyword suggestions, Ubersuggest’s focus on long-tail keywords makes it more suitable for identifying specific search terms that can help you outrank competitors.
Key Takeaways
- Ahrefs’ free keyword tool is the better choice for in-depth keyword research and SERP analysis.
- Ubersuggest is ideal for generating long-tail keyword suggestions and identifying potential link building opportunities.
- Both tools are useful for improving your SEO strategies, but it’s essential to understand their strengths and weaknesses.
Conclusion
In conclusion, Ahrefs’ free keyword tool and Ubersuggest are both valuable tools for digital marketers. While they share some similarities, each has its unique strengths and weaknesses. By understanding what each tool offers, you can make informed decisions about which one is best suited for your needs.
Read More: For a more in-depth comparison of Ahrefs’ free keyword tool vs Ubersuggest, check out ahrefs free keyword tool vs ubersuggest.
[Table]
Comparison Table
| Feature | Ahrefs Free Keyword Tool | Ubersuggest |
|---|---|---|
| Search Volume | Provides estimates on average monthly searches | Does not provide exact search volume data |
| Competition | Offers insights into competition level (1-100) | Provides a rough estimate of competition level (Low, Medium, High) |
| Relevance | Scores keywords based on relevance to your content | Does not offer specific relevance scores |
| Keyword Suggestions | Generates keyword suggestions based on Google’s autocomplete feature and your content | Also uses Google’s autocomplete feature for suggestions, with a focus on long-tail keywords |
| SERP Analysis | Provides insights into top-ranking pages, including content and metadata | Also offers SERP analysis, with a focus on ranking URLs and anchor text |
Key Takeaways Box
- Ahrefs’ free keyword tool is the better choice for in-depth keyword research and SERP analysis.
- Ubersuggest is ideal for generating long-tail keyword suggestions and identifying potential link building opportunities.
- Both tools are useful for improving your SEO strategies, but it’s essential to understand their strengths and weaknesses.